This looks pretty interesting: BlackBerry has a new product out that looks to be a bit more consumer-friendly. A little more media friendly, too, with a better camera and media player, that sort of thing. A pretty neat form factor, too, with a full QWERTY keyboard and thin layout.

They call it the “Curve”.

This does look like an excellent unit, and should prove to be just as popular for the business BlackBerry user, too. I am looking forward to getting one of these in my hot little hands to check out in the flesh.

It is getting excellent reviews. I have a few linked here.

PC World has a review here

PC Magazine review here

CNet.com review

CNet.com has a slideshow here